“My goal is to ensure the global cannabis movement is built by people who actually care about patients, not grifters looking for a quick payday.”
Edvin Brnčić is a cannabis policy expert and investigative journalist whose reporting has focused on financial fraud, questionable business practices, and accountability in the European cannabis industry. His work follows the money behind cannabis ventures and asks whether companies making ambitious promises to investors, patients, and the public can support those claims with evidence.
Brnčić has brought suspected predatory schemes to public attention through reporting and appearances on platforms including the Karma Koala Podcast and Cannabis Law Report, and has reported concerns to financial authorities. By examining the financial and governance side of cannabis, he highlights a safety issue that is easy to overlook: unreliable operators can drain resources, undermine public trust, and weaken the institutions patients depend on for stable, responsible access.
Brnčić’s reporting expands cannabis safety beyond products and policies to the integrity of the organizations operating in the field. Public trust is stronger when journalists investigate who benefits, where the money goes, and whether promises can withstand scrutiny.
Learn more about Edvin Brncic:
LinkedIn profile: https://www.linkedin.com/in/edvinbrncic
Related resource: https://cannabislaw.report/linked-in-article-have-you-learned-nothing-from-juicy-fields-edvin-brncic/
Related resource: https://tracd.co.uk/tracd-magazine-issues/
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