Intellectual property assets (patents, trademarks, copyrights, etc.) form the foundation of most companies' business plans, and can represent up to 80% of a company's valuation. But businesses in the cannabis industry face special challenges because most intellectual property assets are based in federal law. Find out more about those challenges, and what other types of protections are available instead, at this overview of intellectual property strategies especially for cannabis company founders, inventors and investors.

Presented by Randy Micheletti, an attorney and founder of Incubate IP, and hosted by ASA's Chief Scientist, Dr. Jahan Marcu.